TODAY at 5:00 P.M. – Socially-Distanced Rally to Support Lower Rx Drug Prices

Colorado News

DENVER, Colo. — Friday, the Colorado Consumer Health Initiative (CCHI) will lead a socially-distanced, in-person rally to call for passage of Senate Bill 21-175 which creates a Prescription Drug Affordability Board to lower the skyrocketing costs of prescription drugs. CCHI, a non-partisan, membership-based, policy-advocacy group, has been the lead organization advocating for the bill.

Attendees will tell their stories of struggling to find affordable prescription drugs. In addition, There will be pill bottle signs on which attendees will write their stories or the message they’d like to send about why the legislature needs to take action to lower prescription drug costs. CCHI will urge rally attendees to ask their legislators to support the bill. There will also be a mobile billboard circling the Capitol encouraging legislators to support the legislation.

“We hope legislators will listen to the voices of Colorado families and to the more than 70% of Coloradans who support the creation of a Prescription Drug Affordability Board, not to the scare tactics of the well-funded and powerful PhRMA lobby,” said Adam Fox, deputy director of the Colorado Consumer Health Initiative.

WHAT: Socially-Distanced Rally to Support Lower Rx Drug Prices


  • Colorado Consumer Health Initiative
  • Consumers who face high prescription
  • drug costs
  • Legislators (invited)

WHERE: West Steps of the Colorado State Capitol 

200 E Colfax Ave

Denver, CO 80203

WHEN: Friday, April 9 at 5:00 p.m. 

Colorado Consumer Health Initiative is a nonpartisan, nonprofit group that represents 40+ Colorado health organizations with more than 500,000 health care consumers advocating for equitable access to high-quality, affordable health care. In 2018, CCHI received the “Get Wise” Consumer Protection award from the Department of Regulatory Agencies (DORA).

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